MYNTRA - Environmental Design


Background:

Myntra is one of India's largest e-commerce store for fashion and lifestyle products. The Company sells the widest range of brands and products on its portal all across the country.

Objective:

To design enviromental graphics for their new office space to bring out the vibrant, bold, high-fashion aspects.

Design Thought:

For the environment, the larger spaces donned the essence of fashion capitals of the world, whereas the smaller rooms were inspired by fashion icons over the years. Visual elements were derived from the form of the Myntra logo, and used in a playful manner.